Barry CoziahrNov 13, 20211 minMy Top Three Recommended BooksThese three books have made a huge difference in how I do business. I highly recommend all three of them: Grant Cardone's Sell or Be Sold...
Barry CoziahrOct 30, 20193 minHow To Interpret What Your Research is Telling You? Market Research Part 5Here we are, at the end of this series on Market Research. Now comes the fun part. Here is where we take the information we gained in the...
Barry CoziahrOct 27, 20193 minHow to Survey People: Market Research Part 4Before you can ask your target audience a question you have to get in front of them. You can have the best questions in the world but if...
Barry CoziahrOct 24, 20193 minHow the Right Message Will Attract Prospects at Much Higher Response Rates: Market Research Part 3In the last article we talked about defining your target audience, but how do you find out what they really think and believe instead of...
Barry CoziahrOct 24, 20195 minFind the RIGHT Marketing Messages to Improve Results: Market Research Part 2Composing the right marketing message is the difference between success and failure. And what about USPs? What is your company's Unique...
Barry CoziahrOct 24, 20194 minWhat is a Target Audience? Market Research Part 1Figuring out your perfect target audience – those buyers most likely to buy, refer and buy again - is the key to a profitable business....
Barry CoziahrJan 17, 20193 minFacebook superpowers: be a hero not a super villainYou probably heard the phrase that with great power comes great responsibility and let’s hope that Facebook is taking the responsibility...
Barry CoziahrJan 15, 20191 minSocial Marketing Trends for 2019As the new year begins I wanted to tell one of the primary reasons that Facebook Advertising excites me for 2019. It is the insane...
Barry CoziahrJan 11, 20192 minGoing social with your advertising: preparing your business for the new mediaSmart marketers don’t actually care about Facebook and they don’t care about social media. They care about ROI (Return on Investment)....
Barry CoziahrJan 11, 20192 minIf attention is the new currency, then you should be banking on Facebook!Social Media Experts talk about how the consumers changed over the decades and why marketers should focus on human behaviors, instead of...
Barry CoziahrDec 10, 20182 minThe #1 Reason to Advertise on FacebookSo, what is the #1 reason to advertise on Facebook? Facebook advertising is highly effective and that is reason #1 but let's take a look...
Barry CoziahrNov 30, 20182 minHave You Ever Stuck Your Foot in Your Mouth?I love doing market research! WHY? Well, have you every tried to use a tool that was just WRONG for the job? Have you ever worn the...
Barry CoziahrNov 24, 20181 minEmail Marketing & Social, You Need BothSo you know you should be doing some form of Social Media but did you know you should be sending out some sort of regular e-mail to your...